Watches are one of those additions that can make or break an outfit. They can be dressy, casual, and everything in between. One sure thing is that a good watch is an investment. And just like any other investment, you want to ensure you get the most for your money.

For a watch collector finding the perfect watch at the right value is like finding a golden nugget. With a wide range of watches available, few watches deserve to be added to a watch collection. A few notable brands, such as Swatch, Timex, Seiko, and Omega, are some watches that appreciate in value.

If you’re searching for an affordable watch that will appreciate in value, you’ve come to the right place. In this blog post, we’ll look at some of the best affordable watches that are likely to appreciate over time. Whether you’re looking for an investment piece or simply a nice watch to wear, we’ve got you covered.

Which Brand Of Watch Appreciates The Most?

Many people think that only expensive watches appreciate in value, but that is not always the case. Many affordable watches for under $500 will hold their value or even increase in value over time. Here are a few of the best affordable watches that appreciate in value.

The Swiss Cheese of Watches, The Swatch Watch

The first Swiss watch appeared in the market in 1983 and quickly became one of Europe’s leading watch brands. The Swatch brand is synonymous with Switzerland since it originated in the land of cheese and fine Swiss chocolate.

So, it is only fitting for the Swatch brand to be at the top of this list of affordable watches that appreciates in value. The Swiss watchmaker had a simple message; “to create affordable Swiss quartz models for the fashion-conscious consumer.

The Swatch watch has become a fashion trend, with all their watch models elegantly styled and designed. A few Swatch models have been released as limited timepieces, making them timeless classics.

If you consider adding a Swatch watch to your collection, ensure that you have the watch as a complete set, including the original casing and box, watch bands, and any certificate of authenticity the watch came with.

You may be lucky to pick up a good Swatch for a few Euros and be guaranteed that it will appreciate in value over the years. If the watch has been unopened and still in its original condition, that will fetch a higher price should you choose to sell it at a later stage.

The Timeless Classic Timex

Timex watches are definitely timeless classics that date back to 1854. Timex watches are recognized for their high quality, excellent craftsmanship, and accessibility. The Timex slogan “Timex takes a licking and keeps on ticking” was immortalized by John Cameron Swayze, a famous NBC newscaster, and an official Timex spokesperson.

Their watches are mostly high-end luxury models that will suit almost everyone’s taste and style.

Timex watches are elegant and stylish and are known to hold their value over time. Most recently, Timex re-introduced the Timex Marlin, a vintage watch originally created in 1960, with mechanical movements, stainless steel collection pairs, and a domed lens.

A Marlin Timex can be purchased for about €306 and is one of those watches that will appreciate in value over time.

If you happen to stumble upon an original 1960 Marlin in original condition, it might be worth holding on to. For vintage watch collectors trying to find Timex watches, Etsy and eBay are the most likely places where you can find vintage Timex watches.

The Grand Seiko

The Seiko watch brand has an excellent reputation among watch collectors and is reputed for genius design and high-quality timepieces with precise accuracy and reliability. When considering watches as a potential investment, Seiko watches offer many affordable options.

A few Seiko Hi-beat models can be found between €340 to €460, and the value has the potential to increase over time. The Seiko SKX is one of the last two decades’ most affordable and iconic watches.

The first SKX made its appearance in 1996, and Seiko may re-introduce this model with a fresh new change.

That would only make the original SKX a watch to add to your collection as demand for it will increase. Furthermore, adding a Seiko SKX007 or SKX009 as a daily timepiece would most likely attract a few admiring glances as it is durable and fashionable enough to wear as a regular timepiece.

It is worth noting that the SKX models were discontinued in 2019, so finding original Seiko SKX models could prove difficult.

The Iconic Omega

Omega watches are not known for making affordable watches, as Omega watches are high-end luxury watches. You might be mistaken in thinking that Omega only makes high-end exclusive watches.

The Omega Speedmaster Automatic, nicknamed ‘Speedy’ introduced in 1988, was made a smaller, automatic, and less pricey option to the Omega Speedmaster Professional. At a diameter of 38.5mm, the Omega Speedmaster Automatic is slightly smaller than its bigger brother but does not compromise on quality and precision. 

The Omega Speedmaster Automatic is an excellent choice if you pride yourself on owning the aesthetics of the Speedmaster Professional but cannot afford the high price tag.

Omega watches have been famous for being the official timekeeper of the Olympic Games and the official watches chosen by NASA for their astronauts on crewed missions to the moon!

With Omega watches being so famous and recognized for durability and accuracy, it is a wise choice to add the Omega Speedy to your watch collection. The Omega Speedy has since been discontinued, which means a limited supply of them is available on the market.

As we know that a limited supply of anything creates higher demand, causing the price of the item to escalate.

Hence, the limited supply of Omega Speedy will cause the price of these classic watches to increase over time. The current value of an Omega Speedy ranges in price between ₤1,100 to ₤2,000, and it is expected that this price will rise as demand for these fine timepieces grows.

The Tudor Oyster Prince

Hans Wildorf, the original creator of the Tudor watch brand, registered “The Tudor“ brand in partnership with Veuve de Philipe Huther. It is worth noting that Hans Wildorf was the Governing Director for Rolex Watch Company for several years, which led him to want to create his own range of affordable luxury watches.

The first Tudor watch to be created was the Tudor Catanach, sold in Australia through the Willis Company. Subsequently, in 1936, Hans Wildorf took ownership of the Tudor brand around the same time the Tudor logo appeared.

The Tudor rose initially became the face of the logo; however, it underwent several iterations over the next few decades that alternated from a rose and a shield to just having the word Tudor, or a combination of all four.

Wildorf’s primary aim for the Tudor watches brand was to offer alternatives to Rolex watches at affordable prices but with the same quality and workmanship. This confidence is still something that the Tudor brand lives by today whenever they produce a new model for its loyal consumers.

The demand for older Tudor watches that shared some of their design and quality characteristics with the Rolex has been growing, making those watches favorably sought after.

Some Tudor watches to be on the lookout for mainly use an Oyster case. The Oyster cases are as iconic as the Rolex watch and are highly prized.

A few of the 34mm and 36mm watches can be purchased for ₤1,000, and based on the demand for these watches in the last ten years, now is the right time to add these luxury watches to your collection.

Which Luxury Watch Is A Good Investment?

Regarding luxury watches, it can be difficult to determine which is a good investment. With so many different watch brands and styles, it can be tough to know which one will hold its value and which will depreciate.

Choosing a luxury watch as an investment can be brilliant if you know what to look for. When you buy a luxury watch, you invest in something that will last and appreciate in value over time. Some points to remember when choosing a luxury watch as an investment:

The quality of the watch: Make sure the watch you buy is high quality and will last. A lower-quality watch will likely not last as long and may not be as valuable in the long run.

The brand: Not all luxury watch brands are created equal. Some are known for their quality products and will likely hold their value over time. Other brands may be more affordable, but their products may not last as long or may not be as well made. Do your research and choose a brand you trust.

The price: A luxury watch is not always indicative of its quality. Some high-quality watches can be expensive, while lower-quality watches can be much cheaper. It is essential to research and find a luxury watch that is affordable and of high quality.

Deciding what type of luxury watch you are looking for is essential. There are quartz watches, mechanical watches, chronograph watches, and more. Each watch has its individual pros and cons.

Quartz watches are the most affordable and typically have a lower quality build. They can also be prone to battery failure and other issues. Mechanical watches are the most expensive option and typically have a longer lifespan.

They can also be more difficult to repair if something goes wrong. Chronograph watches are a middle ground between quartz and mechanical watches. They are typically more affordable than mechanical watches but have a longer lifespan than quartz watches.

After deciding which type of watch you want, it is essential to decide what factors make a watch a good investment. Some factors to consider are the brand, the material, the warranty, and the price.

When it comes to brand, it is essential to look for a reputable brand. Rolex, Omega, Breitling, and Cartier are some of the more well-known luxury watch brands. When it comes to material, it is crucial to look for a watch that is made from a durable material.

Some of the more durable materials used in luxury watches are titanium and stainless steel. Warranty is also important to consider.

Some luxury watch brands offer a lifetime warranty, while others offer a 2-year warranty. Lastly, price is an important factor to consider. Luxury watches can range in price from $1,000 to $10,000.

Overall, luxury watches are a good investment if you want a high-quality product that will last longer than average. When deciding which luxury watch is the best investment, it is important to consider your specific needs and wants.

Where To Buy Affordable Watches

There are a lot of great places to buy affordable watches these days. You can find them online, at department stores, and even at some of the big box stores. However, the best place to buy affordable watches is probably at a specialty watch store.

A specialty watch store is the best place to buy affordable watches because they generally have a better selection than other places. They also tend to have better prices. Additionally, the staff at a specialty watch store is usually more knowledgeable about watches than the staff at other places.

If you’re looking to buy an affordable watch, the best place to start your search is at a specialty watch store. Department stores like JCPenney and Macy’s usually have a good selection, and online retailers like Amazon. You’re sure to find a great watch at a great price.

You can also check out sites like eBay and Craigslist, where you can often find good deals on used or vintage watches. Just do your research before purchasing to ensure you get a quality product.

When shopping for affordable watches, it’s essential to remember what you’re looking for. If you need a watch for a specific purpose, like diving or running, look for one designed for that activity.

With a bit of research and some patience, you should be able to find some fantastic deals on affordable watches. Also, consider the features you want, such as a chronograph or water resistance. And, of course, always check the reviews before buying anything! Happy shopping!


If you’re looking for watches that appreciate in value, you’ll want to consider investing in a quality timepiece from one of the brands featured in this article. Not only are these watches likely to hold their value over time, but they will also be stylish and practical additions to your wardrobe.


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